Introducing Mike Newman, founder and CEO of Returnity Innovations, a partner to retailers and brands for reusable packaging, Keith Anderson talks to Mike about his venture and lessons he’s learned. With a blend of entrepreneurship as well as environmental science and policy experience, Mike has a practical view of the immediate impact that reuse can have in commerce. You'll learn about some of the reasons that the internal logistics leg is one of the most viable places for reusable packaging in commerce today, and some of the challenges and barriers and opportunities and what would have to be true for reuse to be economically and operationally viable in some of the other consumer-facing areas that we continue to see interest and innovation.